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| 003 | OSt | ||
| 005 | 20220603121946.0 | ||
| 008 | 220128s9999 xx 000 0 und d | ||
| 020 | _a9780367897215 | ||
| 040 | _cCUS | ||
| 082 |
_24th ed. _a384 _bMED/N |
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| 100 |
_aMedoff, Norman J. _910230 |
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| 245 | 0 | _aNow Media: The Evolution of Electronic Communication | |
| 260 |
_aNew York: _bRoutledge, _c2021. |
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| 300 | _axii,436p. | ||
| 505 | _a PrefaceAcknowledgmentsChapter 1. Opting Into 'Now' MediaChapter 2. From Marconi to Mobile Listening. Chapter 3. Television: From Analog to Digital to 8KChapter 4. Radio and Television Programs and Programming Chapter 5. Interconnected by the Internet Chapter 6. Social Media: Private Conversations in Public Places Chapter 7 Digital Devices: Up Close, Personal, and Customizable Chapter 8. XR: Inside of Media, Inside the MindChapter 9. Advertising: From Clay Tablets to Digital Tablets Chapter 10. Audience Measurement: Who's Listening, Who's Watching, Who's Surfing? Chapter 11. The Business of Entertainment and Media Ownership Chapter 12. Working Behind the Scenes in Media Chapter 13. Feature Films: 'The Movies'Chapter 14. Personal and Social Influence of Media Index | ||
| 650 |
_aBroadcasting -- History. _910232 |
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| 650 |
_aMass media -- History. _96219 |
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| 650 |
_aDigital media -- History. _910233 |
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| 700 |
_910231 _aKaye, Barbara K. |
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| 942 |
_2ddc _cWB16 |
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| 947 | _a5450.8304 | ||
| 999 |
_c211607 _d211607 |
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