000 00474nam a2200133Ia 4500
999 _c200871
_d200871
020 _a9789353286934
040 _cDepartment of Business and Management
100 _aFarhat Basir Khan
245 4 _aThe Game of Votes: Visual Media Politics and Elections in the Digital Era/
_cKhan, Farhat Basir
260 _bSage,
_c2019.
_aNew Delhi:
505 _aForeword by Pranab Mukherjee Preface Acknowledgements Old Politics, New Media: Campaigning in India Courtship of Regional Political Parties and the Major Electoral Upsets From Ideologies to Idols with Feet of ClayThe Big Multinational Election Campaigns and DemocracyThe Bustling World of Political Marketing in IndiaVisual Political Communication ModelThe Charge of the Light Brigades Bibliography
650 _aBusiness and Management
856 _uhttps://evidya.sagepub.in/library/the-game-of-votes?bookId=4400&siteName=evidya
942 _cEBK