000 00485nam a2200133Ia 4500
008 200617s9999||||xx |||||||||||||| ||und||
020 _a9789352802562
040 _cDepartment of Business and Management
100 _aJagdeep Kapoor
245 0 _aTwenty Four Brand Mantras: Finding a Place in the Minds and Hearts of Consumers/
260 _bSAGE,
_c2009.
650 _aBusiness and Management
856 _uhttps://evidya.sagepub.in/library/twenty-four-brand-mantras?bookId=3156&siteName=evidya
942 _cEBK
999 _c200329
_d200329