000 00354nam a2200133Ia 4500
999 _c185907
_d185907
020 _a9788132111276
040 _cCUS
082 _a306.3
_bMAT/C
245 0 _aConsumer culture, modernity and identity/
_cedited by Nita Mathur.
260 _aLos Angeles:
_bSage,
_c2014.
300 _axl, 399 p. :
_bill. ;
_c23 cm.
505 _aPARTI Lifestyle Choices and Construction of Modern Identities 1. The Rich and the Super-rich: Mobility, Consumption and Luxury Lifestyles Mike Featherstone 2. Shop Talk: Shopping Malls and Their Publics Sanjay Srivastava 3. Consumer Agency of Urban Women in India Shelly Pandey 4. Modernity, Consumer Culture and Construction of Urban Youth Identity in India: A Disembedding Perspective Nita Mathur 5- Imagining Identity in the Age of Internet and Communication Technologies Robert Rattle PARTH II Global Markets, Local Needs: Fashion and Advertising 6. Structural Changes Rather than the Influence of Media: People's Encounter with Economic Liberalization in India Steve Derne, Meenu Sharma and Narendra Sethi 7. Fashion, Advertising and Identity in the Consumer Society Douglas Kellner 8. Cultural Politics of Branding: Promoting 'KamaSutra' in India William Mazzarella 9. Shopping for Fashions in Post-socialist Russia Olga Gurova 10. Sales Tours or How Czech Seniors Learned to Love Capitalism Marketa Rulikova PARTIII Subaltern Concerns and Moral Subjectivities 11. Politics of Consumption, Politics of Justice: The Political Investment of the Consumer Roberta Sassatelli 12. Ethical Consumption in the Global Age: Coffee's Promise of a Better World Nicki Lisa Cole 13. Consumer Culture and Turkish Poor Youth's Identity: Issues of Vulnerability and Exclusion Melike Akta§ Yamanoglu
650 _aSocial stratification
650 _aConsumers
650 _aConsumption (Economics)--Social aspects
650 _aGroup identity
650 _aCivilization, Modern
650 _aCulture
650 _aIdentity (Psychology)
700 _aMathur, Nita, ed.
942 _cWB16