000			00362nam a2200145Ia 4500
008			160830s9999||||xx |||||||||||||| ||und||
020			_a9780415886628
040			_cCUS
082			_a659.101 _bROO/A
245		0	_aAdvertising theory/ _cShelly Rodgers,
250			_a1st.ed.
260			_aNew York: _bRoutledge, _c2012.
300			_axxix, 614 p
942			_cBook
999			_c175249 _d175249