| 000 | 00440nam a2200133Ia 4500 | ||
|---|---|---|---|
| 999 |
_c171598 _d171598 |
||
| 020 | _a9780805856033 (acid free paper) | ||
| 040 | _cCUS | ||
| 082 |
_a658.8342 _bHAU/H |
||
| 245 | 0 |
_aHandbook of consumer psychology/ _cedited by Curtis P. Haugtvedt, Paul M. Herr and Frank R. Kardes |
|
| 260 |
_aNew York: _bLawrence Erlbaum Associates, _cc2008. |
||
| 300 | _axvi, 1273 p. | ||
| 650 |
_aMarketing--Psychological aspects _xAdvertising--Psychological aspects |
||
| 650 |
_aDecision making _xConsumer behavior |
||
| 700 | _aHaugtvedt, Curtis P. | ||
| 700 | _aHerr, Paul M. | ||
| 700 | _a Kardes, Frank R. | ||
| 942 | _cWB16 | ||