000 00651nam a2200205Ia 4500
999 _c164634
_d164634
020 _a9788131725979
040 _cCUS
082 _a658.8
_bLOV/S
100 _aLovelock, Christopher
_928258
245 0 _aServices marketing: remainder of title people, technology, strategy/
_cChristopher Lovelock, Jochen Wirtz and Jayanta Chatterjee.
250 _a6th ed.
260 _aChennai:
_bPearson,
_c2007.
300 _axx, 637p.;
_bcharts;
_c28 cm.
650 _aService industries
_919781
650 _aMarketing.
650 _aCustomer services.
_928259
700 _aWirtz, Jochen
_928260
700 _aChatterjee, Jayanta
_928261
942 _cWB16
_02