000 | 01440cam a22003134a 4500 | ||
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999 |
_c163341 _d163341 |
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020 | _a0743222091 | ||
040 | _cCUS | ||
082 | 0 | 0 |
_a303.484 _bROG/D |
100 | 1 | _aRogers, Everett M. | |
245 | 1 | 0 |
_aDiffusion of innovations/ _cEverett M. Rogers |
250 | _a5th ed. | ||
260 |
_aNew York : _bFree Press, _c2003. |
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300 |
_axxi, 551 p. : _bill. ; _c24 cm. |
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504 | _aIncludes bibliographical references (p. 477-535) and indexes. | ||
505 | _aChapter 1. Elements Of Diffusion Chapter 2. A History Of Diffusion Research Chapter 3. Contributions And Criticisms Of Diffusion Research Chapter 4. The Generation Of Innovations Chapter 5. The Innovation-Decision Process Chapter 6. Attributes Of Innovations And Their Rate Of Adoption Chapter 7. Innovativeness And Adopter Categories Chapter 8. Diffusion Networks Chapter 9. The Change Agent Chapter 10. Innovation In Organizations Chapter 11. Consequences Of Innovations | ||
650 | 0 | _aDiffusion of innovations. | |
650 | 0 |
_aDiffusion of innovations _xStudy and teaching _xHistory. |
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942 |
_cWB16 _01 |