000 06794cam a2200397 a 4500
999 _c161698
_d161698
020 _a9780805856033
020 _a080585603X
040 _cCUS
082 0 0 _a658.8342
_bHAU/H
245 0 0 _aHandbook of consumer psychology/
_cedited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes.
260 _aNew York:
_bLawrence Erlbaum Associates,
_cc2008.
300 _axvi, 1273 p.:
_bill.;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
505 0 0 _tHistory of consumer psychology/
_rDavid W. Schumann, Curtis P. Haugtvedt, and Edith Davidson --
_tThe role of knowledge accessibility in cognition and behavior : implications for consumer information processing /
_rRobert S. Wyer, Jr. --
_tConsumer memory, fluency, and familiarity/
_rAntonia Mantonakis, Bruce W.A. Whittlesea, and Carolyn Yoon --
_tConsumer learning and expertise/
_rJ. Wesley Hutchinson and Eric M. Eisenstein --
_tCategorization theory and research in consumer psychology : category representation and category-based inference/
_rBarbara Loken, Lawrence W. Barsalou, and Christopher Joiner --
_tConsumer inference/
_rFrank R. Kardes, Steven S. Posavac, Maria L. Cronley, and Paul M. Herr --
_tEffects of sensory factors on consumer behavior : if it tastes, smells, sounds, and feels like a duck, then it must be a--/
_rJoann Peck and Terry L. Childers --
_tStages of consumer socialization : the development of consumer knowledge, skills, and values from childhood to adolescence/
_rDeborah Roedder John --
_tAging and consumer behavior/
_rCarolyn Yoon and Catherine A. Cole --
_tPositive affect and decision processes : some recent theoretical developments with practical implications/
_rAlice M. Isen --
_tThe nature and role of affect in consumer behavior/
_rJoel B. Cohen, Michel Tuan Pham, and Eduardo B. Andrade --
_tSelf-regulation : goals, consumption, and choices/
_rKathleen D. Vohs, Roy F. Baumeister, and Dianne M. Tice --
_tGoal-directed consumer behavior : motivation, volition, and affect/
_rHans Baumgartner and Rik Pieters --
_tGoal-directed perception/
_rChris Janiszewski --
_tAttitude change and persuasion/
_rCurtis P. Haugtvedt and Jeff A. Kasmer --
_tAssociative strength and consumer choice behavior/
_rChristopher R.M. Jones and Russell H. Fazio --
_tMeasuring the non-conscious : implicit social cognition in consumer behavior/
_rAndrew Perkins, Mark Forehand, Anthony Greenwald, and Dominika Maison --
_tImplicit consumer cognition/
_rPatrick T. Vargas --
_tEvoking the imagination as a strategy of influence/
_rPetia K. Petrova and Robert B. Cialdini --
_tConsumer attitudes and behavior/
_rIcek Ajzen --
_tI know what you're doing and why you're doing it : the use of persuasion knowledge model in consumer research/
_rMargaret C. Campbell and Amna Kirmani --
_tSocial values in consumer psychology/
_rLynn R. Kahle and Guang-Xin Xie --
_tConsumer decision making : a choice goals approach/
_rJames R. Bettman, Mary Frances Luce, and John W. Payne --
_tDynamics of goal-based choice : toward an understanding of how goals commit versus liberate choice /
_rAyelet Fishbach and Ravi Dhar --
_tHedonomics in consumer behavior/
_rChristopher K. Hsee and Claire I. Tsai --
_tBehavioral pricing /
_rMaggie Wenjing Liu and Dilip Soman --
_tPerceptions of fair pricing/
_rJames E. Heyman and Barbara A. Mellers --
_tAssociative learning and consumer decisions/
_rStijn M.J. van Osselaer --
_tA role for aesthetics in consumer psychology/
_rJoAndrea Hoegg and Joseph W. Alba --
_tProduct assortment/
_rSusan M. Broniarczyk --
_tBrands and their meaning makers/
_rChris T. Allen, Susan Fournier, and Felicia Miller --
_tTheory in consumer-environment research : diagnosis and prognosis /
_rSevgin A. Eroglu and Karen A. Machleit --
_tMusic and consumers/
_rJames J. Kellaris --
_tConsumer psychology of sport : more than just a game /
_rRobert Madrigal and Vassilis Dalakas --
_tDiversity issues in consumer psychology/
_rJerome D. Williams, Wei-Na Lee, and Geraldine R. Henderson --
_tConsumers and the allure of "safer" tobacco products : scientific and policy issues /
_rEugene Borgida, Anita Kim, Emily N. Stark, and Christopher Miller --
_tAssessing the relationships between tobacco advertising and promotion and adolescent smoking behavior : convergent evidence /
_rMarvin E. Goldberg --
_tThe social marketing of volunteerism : a functional approach/
_rArthur A. Stukas, Mark Snyder, and E. Gil Clary --
_tHealth risk perceptions and consumer psychology /
_rGeeta Menon, Priya Raghubir, and Nidhi Agrawal --
_tToward a psychology of consumer creativity/
_rJames E. Burroughs, C. Page Moreau, and David Glen Mick --
_tCompulsive buying : review and reflection/
_rRonald J. Faber, and Thomas C. O'Guinn --
_tSumming up the state of coping research : prospects and prescriptions for consumer research /
_rAdam Duhachek --
_tSelf-reports in consumer research/
_rKimberlee Weaver and Norbert Schwarz --
_tCross-cultural consumer psychology/
_rSharon Shavitt, Angela Y. Lee, and Timothy P. Johnson --
_tMeasurement error in experimental designs in consumer psychology/
_rMadhu Viswanathan --
_tIndividual differences : tools for theory testing and understanding in consumer psychology research/
_rCurtis P. Haugtvedt, Kaiya Liu, and Kyeong Sam Min --
_tNeuroeconomics : foundational issues and consumer relevance/
_rGiovanna Egidi, Howard C. Nusbaum, and John T. Cacioppo.
650 0 _aConsumer behavior.
650 0 _aDecision making.
650 0 _aMarketing
_xPsychological aspects.
650 0 _aAdvertising
_xPsychological aspects.
650 0 _aMarketing.
700 1 _aHaugtvedt, Curtis P., ed.
700 1 _aHerr, Paul, ed.
700 1 _aKardes, Frank R., ed.
942 _cBOOKS