000 | 01034nam a2200229Ia 4500 | ||
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003 | OSt | ||
005 | 20230501153950.0 | ||
008 | 230317b |||||||| |||| 00| 0 eng d | ||
020 | _a8172243731 | ||
040 | _cCUS | ||
082 |
_a302.23 _bKEV/M |
||
100 |
_aKumar, Keval J. _912593 |
||
245 | 0 | _aMass Communication in India | |
250 | _a3rd completely rev. & updated ed. | ||
260 |
_aMumbai: _bJaico Pub. House, _c2000. |
||
300 |
_a408p. ; _c22 cm. |
||
505 | _asection 1. Introduction to communication theory -- section 2. The mass media : history, practices, values -- section 3. Psychology and sociology of media audiences -- section 4. Mass communication and society : uses, effects, representations -- section 5. Mass media, culture and development -- section 6. Information technology, telecommunications and the internet section 7. Mass media, intellectual property rights and the public domain. | ||
650 |
_aMass media -- India _912594 |
||
650 |
_aMass media _91546 |
||
650 | _aIndia | ||
942 |
_cWB16 _2ddc _01 |
||
999 |
_c150234 _d150234 |