Social marketing to protect the environment/ Doug McKenzie-Mohr.
Material type: TextPublication details: Los Angeles: Sage, 2012Description: xiv, 237 p. : ill. ; 26 cmISBN: 9781412991292Subject(s): Social marketing | Green marketing | Environmental protectionDDC classification: 658.802Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
General Books | Central Library, Sikkim University General Book Section | 658.802 MCK/S (Browse shelf(Opens below)) | Available | P41623 |
1 Introduction. Fostering sustainable behavior
2 Influencing behaviors in the residential sector. Reducing waste
3 Protecting water quality
4 Reducing emissions
5 Reducing water use
6 Reducing energy use
7 Protecting fish and wildlife habitats
8 Influencing behaviors in the commercial sector. Reducing waste
9 Protecting water quality
10 Reducing emissions
11 Reducing water use
12 Reducing energy use
13 Going forward.
14 Concluding thoughts and recommendations
There are no comments on this title.