Retail Management: International Edition/

By: Berman;EvansMaterial type: TextTextPublication details: Pearson, ISBN: 9780273775652Online resources: Click here to access online
Contents:
PART 1 An Overview of Strategic Retail Management PART 2 Situation Analysis PART 3 Targeting Customers and Gathering Information PART 4 Choosing a Store Location PART 5 Managing a Retail Business PART 6 Merchandise Management and Pricing PART 7 Communicating with the Customer PART 8 Putting It All Together
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Item type Current library Call number Status Date due Barcode Item holds
e-Books e-Books Central Library, Sikkim University
Not for loan E-751
Total holds: 0

PART 1 An Overview of Strategic Retail Management
PART 2 Situation Analysis
PART 3 Targeting Customers and Gathering Information
PART 4 Choosing a Store Location
PART 5 Managing a Retail Business
PART 6 Merchandise Management and Pricing
PART 7 Communicating with the Customer
PART 8 Putting It All Together

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