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Advertising and promotion: an integrated marketing communications perspective/ George E. Belch; Michael A. Belch

by Belch, George E.

Edition: 7th Ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education pvt. ltd, 2010Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 BEL/A.

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No cover image available No cover image available
Advertising and promotion: an integrated marketing communications perspective/ George E. Belch, Michael A. Belch

by George E. Belch | Michael A. Belch.

Edition: 7th Ed.Material type: Text Text Publication details: New Delhi: Tata McGraw Hill Education pvt. ltd, 2010Availability: Items available for loan: Central Library, Sikkim University (1) Call number: 659.1 BEL/A.

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