Rural tourism and enterprise: management, marketing and sustainability / edited by Ade Oriade, Peter Robinson.
Material type: TextPublication details: UK: CABI, 2017Description: xxix, 253 p. 25 cmISBN: 9781780647500 (pbk. : alk. paper); 9781780647494 (hardback : alk. paper)Subject(s): Rural tourism -- Marketing | Sustainable tourism | Rural tourismDDC classification: 910.68Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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General Books | Central Library, Sikkim University | 910.68 ORI/R (Browse shelf(Opens below)) | Checked out | 18/10/2024 | 45975 |
Includes bibliographical references and index.
Rural enterprise business development: the developed world context / Peter Robinson & Alison Murray -- Selling to consumers / Sammy Li, Roya Rahimi & Nikolaos Stylos -- Sustainability, CSR and ethics : developed economies perspective / Caroline Wiscombe -- Community engagement and rural tourism enterprise / Peter Wiltshier -- Social enterprise and the rural landscape / Caroline Wiscombe, Liz Heyworth, Sandy Ryder, Lucy Maynard & Charles Dobson -- The rural business environment in developing economies / Solomon Olorunfemi Olubiyo & Ade Oriade -- Marketing and communications and rural business in developing countries / Abiodun Elijah Obayelu & Nikolaos Stylos -- Consumers and rural tourism in developing economies / Vivienne Saverimuttu and Maria Estela Varua -- Sustainability and ethics in rural business and tourism in the developing world /Weng Marc Lim and Sine Heitman -- Community engagement, rural institutions and rural tourism business in developing countries / Anahita Malek, Fabio Carbone & Asia Alder -- Challenges and strategies for rural business operations in developed and developing economies /Ade Oriade and Peter Robinson -- Developing and growing knowledge within rural tourism enterprises / Tony Greenwood and Jo Tate -- Collaborate to innovate : challenges and strategies for rural business to innovate / Ainurul Rosli, Jane Chang and Maria L. Granados -- Strategies for rural business growth / Crispin Dale, Neil Robinson and Mike Evans -- Opportunities for growth : the rural tourism policy and planning perspective / Caroline Wiscombe and Steve Gelder -- Conclusion / Ade Oriade and Peter Robinson.
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