Marketing Management , Analysis, Planning Implementations and Control
Material type: TextPublication details: Uttar Pradesh, Person Education: 2016Description: 746pISBN: 9780137228515Subject(s): Marketing | Marketing / Management | MarketingmanagementDDC classification: 658.8
Contents:
Part 1 Understanding Marketing Management 2
Chapter 1 Defining for the new realities 3
The value of marketing 3
Marketing decision making 3
Winning marketing 4
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
General Books | Central Library, Sikkim University General Book Section | 658.8 KOT/M (Browse shelf(Opens below)) | Available | 050717 |
Total holds: 0
Part 1 Understanding Marketing Management 2
Chapter 1 Defining for the new realities 3
The value of marketing 3
Marketing decision making 3
Winning marketing 4
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