Mass Communication in India
Material type: TextPublication details: Mumbai: Jaico Pub. House, 2000Edition: 3rd completely rev. & updated edDescription: 408p. ; 22 cmISBN: 8172243731Subject(s): Mass media -- India | Mass media | IndiaDDC classification: 302.23Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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General Books | Central Library, Sikkim University General Book Section | 302.23 KEV/M (Browse shelf(Opens below)) | C-1 | Checked out | 09/03/2023 | P04898 | |
General Books | Central Library, Sikkim University General Book Section | 302.23 KUM/M (Browse shelf(Opens below)) | C-2 | Available | 052468 |
section 1. Introduction to communication theory --
section 2. The mass media : history, practices, values --
section 3. Psychology and sociology of media audiences --
section 4. Mass communication and society : uses, effects, representations --
section 5. Mass media, culture and development --
section 6. Information technology, telecommunications and the internet
section 7. Mass media, intellectual property rights and the public domain.
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