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Analyzing media messages: using quantitative content analysis in research/ Daniel Riffe,Stephen Lacy,Frederick Fico

By: Riffe, DanielContributor(s): Lacy, Stephen | Fico, FrederickMaterial type: Text

TextPublication details: New York : Routledge, 2014Edition: 3rd. edDescription: xiv,206p. : ill. ; 24cmISBN: 0415517672Subject(s): Content analysis (Communication) | Mass media -- Statistical methods | Mass media -- Research -- MethodologyDDC classification: 302.23

Contents:

1. Introduction -- 2. Defining content analysis as a social science tool -- 3. Designing a content analysis -- 4. Measurement -- 5. Sampling -- 6. Reliability -- 7. Validity -- 8. Data analysis -- 9. Computers.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
General Books	Central Library, Sikkim University General Book Section	302.23 RIF/A (Browse shelf(Opens below))	Available		P40004

Total holds: 0

1. Introduction --
2. Defining content analysis as a social science tool --
3. Designing a content analysis --
4. Measurement --
5. Sampling --
6. Reliability --
7. Validity --
8. Data analysis --
9. Computers.

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