Funding journalism in the digital age : business models, strategies, issues and trends /
Jeff Kaye and Stephen Quinn.
- New York : Peter Lang, c2010.
- 185 p. ; 23 cm.
Includes index.
Introduction -- The challenges of paying for journalism -- How the news business entered the digital age, a history -- Current journalism business models, new ways to support traditional revenue streams -- Sponsorship and philanthropy -- Microfunding and micropayments -- Collaboration between mainstream media and citizen journalists -- Family ownership and trusts -- Narrowing the focus on niche and passion content -- Partnerships : adding value -- Microeconomic concepts : creating a framework for new business models -- E-commerce and engagement : converting users into paying customers -- Building the news business through innovation -- Digital deliverance? electronic paper and e-readers -- Into the future.
Newspaper publishing--Finance.--United States Press--Economic aspects--United States. Newspaper publishing--Economic aspects--United States. Online journalism--Economic aspects--United States. Digital media--Economic aspects--United States.