TY  - BOOK
AU  - Pickering,Ian
TI  - Writing for news media: the storyteller's craft 
SN  - 9781138655843 (hardback)
U1  - 808.06/607 
PY  - 2018///
CY  - Milton Park
PB  - Routledge
KW  - Journalism
KW  - Authorship
KW  - Storytelling in mass media
KW  - Television broadcasting of news
N1  - Includes bibliographical references (pages 275-276) and index; You, the storygatherer -- What is news? -- Tools of the trade -- Borrow from bond -- Building a story -- The first golden rule -- The other golden rules -- Headlines, quotes and pictures -- Tackling different subjects -- Broadcast -- The non-rules of grammar
ER  -