Still, Richard <br/><br/>
Sales Management: Decisions, Strategies and Cases 

 - New Delhi:  Prentice Hall,  2011. 
 - 638p. 
<br/><br/>1) Sales Management and the Business Enterprise<br/>2) Sales Management, Personal Selling, and Salesmanship<br/>3) Setting Personal- Selling Objectives<br/>4) Determining Sales Related marketing Policies<br/>5) Formulating Personal Selling Strategy<br/>6) The Effective Sales Executive 
<br/><br/><label>ISBN: </label>9788131710890 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management.<br/>Decision<br/>Strategy<br/>Cases
<br/><br/><label>Dewey Class. No.: </label>658.81  / STI/I