TY - BOOK AU - Farhat Basir Khan TI - The Game of Votes: Visual Media Politics and Elections in the Digital Era SN - 9789353286934 PY - 2019/// CY - New Delhi PB - Sage KW - Business and Management N1 - Foreword by Pranab Mukherjee Preface Acknowledgements Old Politics, New Media: Campaigning in India Courtship of Regional Political Parties and the Major Electoral Upsets From Ideologies to Idols with Feet of ClayThe Big Multinational Election Campaigns and DemocracyThe Bustling World of Political Marketing in IndiaVisual Political Communication ModelThe Charge of the Light Brigades Bibliography UR - https://evidya.sagepub.in/library/the-game-of-votes?bookId=4400&siteName=evidya ER -