Sharma, Venke

The indestructible brand crisis management in the age of social media/ Venke Sharma; Hushidar Kharas - SAGE, 2017.

Foreword by Sanjay BehlPrefaceThe Age of Crisis Creating a Crisis-ready Organization Building a Crisis PlaybookSecuring Your Digital Assets Social Media Monitoring Storycrafting Execution After the Storm

9789386446800


Business and Management