TY  - BOOK
AU  - Mirrlees, Tanner.
TI  - Global entertainment media: between cultural imperialism and cultural globalization
SN  - 9780415519823
U1  - 302.23 
PY  - 2013///
CY  - New York
PB  - Routledge
KW  - Motion pictures and globalization	
KW  - Television and globalization	
KW  - Mass media and globalization
KW  - Motion picture industry
N1  - Introduction: Globalization and Global Entertainment.

1.Paradigms in Global Entertainment Media Studies. 

2.Capitalizing on Global Entertainment Media.

3.Governing Global Entertainment Media: The State, Media Policy and Regulation. 

4. Producing Entertainment in the New International Division of Cultural Labour (NICL).

 5. Designing Global Entertainment Media: Blockbuster Films, TV Formats and Lifestyle Brands. 

6. Global Entertainment Media, Local Audiences. Conclusion: Global Media Studies Between Cultural Imperialism and Cultural Globalization
ER  -