TY  - BOOK
AU  - Riffe, Daniel
AU  - Lacy, Stephen 
AU  - Fico, Frederick 
TI  - Analyzing media messages: using quantitative content analysis in research
SN  - 0415517672
U1  - 302.23 
PY  - 2014///
CY  - New York
PB  - Routledge
KW  - Content analysis (Communication).
KW  - Mass media -- Statistical methods
KW  - Mass media -- Research -- Methodology.
N1  - 	1. Introduction --
2. Defining content analysis as a social science tool --
3. Designing a content analysis --
4. Measurement --
5. Sampling --
6. Reliability --
7. Validity --
8. Data analysis --
9. Computers
ER  -