TY  - BOOK
AU  - Roy, Rajeev
TI  - Entrepreneurship
SN  - 9780195695243
U1  - 658.421 
PY  - 2008///
CY  - New Delhi
PB  - Oxford University Press
KW  - Entrepreneurship
KW  - Technological innovations--Economic aspects
N1  - 1. Introduction to Entrepreneurship; 
2. Doing Business in India; 
3. Entrepreneurial Support; 
4. Business Ideas; 
5. Buying a Business; 
6. Entrepreneurial Finance; 
7. Business Plan; 
8. Operations; 
9. Project Management; 
10. Human Resource Management; 
11. Entrepreneurial Marketing; 
12. New Product Development; 
13. Intellectual Property Managament; 
14. Networking; 
15. E-Business; 
16. Growth; 
17. Family Business; 
18. Exit; 
19. Social Responsibility
ER  -