TY  - BOOK
AU  - Hoskins,Colin
TI  - Global television and film: an introduction to the economics of the business
SN  - 0198711476 (pbk.) 
U1  - 791.450673 
PY  - 1997///
CY  - Oxford, Oxford, New York
PB  - Clarendon Press, Oxford University Press
KW  - Motion picture industry
KW  - Economic aspects
KW  - Television broadcasting
N1  - Includes bibliographical references (p. [144]-152)and index; 1. Introduction
2. Industry and trade background and trends
3. The volume and composition of trade
4. Why does the US dominate trade?
5. Film distribution
6. The export pricing of television programmes
7. The rationale for government intervention and implications for assessing trade disputes
8. Public policy: support and protection
9. International co-production as a business strategy
10. Business issues and strategies
11. New media and new markets
Bibliography


ER  -