TY  - BOOK
AU  - Haugtvedt,Curtis P.,ed
AU  - Herr,Paul,ed
AU  - Kardes,Frank R.,ed
TI  - Handbook of consumer psychology
SN  - 9780805856033 
U1  - 658.8342  
PY  - 2008///
CY  - New York
PB  - Lawrence Erlbaum Associates
KW  - Consumer behavior
KW  - Decision making
KW  - Marketing
KW  - Psychological aspects
KW  - Advertising
N1  - Includes bibliographical references and indexes; History of consumer psychology; David W. Schumann, Curtis P. Haugtvedt, and Edith Davidson --; The role of knowledge accessibility in cognition and behavior : implications for consumer information processing; Robert S. Wyer, Jr. --; Consumer memory, fluency, and familiarity; Antonia Mantonakis, Bruce W.A. Whittlesea, and Carolyn Yoon --; Consumer learning and expertise; J. Wesley Hutchinson and Eric M. Eisenstein --; Categorization theory and research in consumer psychology : category representation and category-based inference; Barbara Loken, Lawrence W. Barsalou, and Christopher Joiner --; Consumer inference; Frank R. Kardes, Steven S. Posavac, Maria L. Cronley, and Paul M. Herr --; Effects of sensory factors on consumer behavior : if it tastes, smells, sounds, and feels like a duck, then it must be a--; Joann Peck and Terry L. Childers --; Stages of consumer socialization : the development of consumer knowledge, skills, and values from childhood to adolescence; Deborah Roedder John --; Aging and consumer behavior; Carolyn Yoon and Catherine A. Cole --; Positive affect and decision processes : some recent theoretical developments with practical implications; Alice M. Isen --; The nature and role of affect in consumer behavior; Joel B. Cohen, Michel Tuan Pham, and Eduardo B. Andrade --; Self-regulation : goals, consumption, and choices; Kathleen D. Vohs, Roy F. Baumeister, and Dianne M. Tice --; Goal-directed consumer behavior : motivation, volition, and affect; Hans Baumgartner and Rik Pieters --; Goal-directed perception; Chris Janiszewski --; Attitude change and persuasion; Curtis P. Haugtvedt and Jeff A. Kasmer --; Associative strength and consumer choice behavior; Christopher R.M. Jones and Russell H. Fazio --; Measuring the non-conscious : implicit social cognition in consumer behavior; Andrew Perkins, Mark Forehand, Anthony Greenwald, and Dominika Maison --; Implicit consumer cognition; Patrick T. Vargas --; Evoking the imagination as a strategy of influence; Petia K. Petrova and Robert B. Cialdini --; Consumer attitudes and behavior; Icek Ajzen --; I know what you're doing and why you're doing it : the use of persuasion knowledge model in consumer research; Margaret C. Campbell and Amna Kirmani --; Social values in consumer psychology; Lynn R. Kahle and Guang-Xin Xie --; Consumer decision making : a choice goals approach; James R. Bettman, Mary Frances Luce, and John W. Payne --; Dynamics of goal-based choice : toward an understanding of how goals commit versus liberate choice; Ayelet Fishbach and Ravi Dhar --; Hedonomics in consumer behavior; Christopher K. Hsee and Claire I. Tsai --; Behavioral pricing; Maggie Wenjing Liu and Dilip Soman --; Perceptions of fair pricing; James E. Heyman and Barbara A. Mellers --; Associative learning and consumer decisions; Stijn M.J. van Osselaer --; A role for aesthetics in consumer psychology; JoAndrea Hoegg and Joseph W. Alba --; Product assortment; Susan M. Broniarczyk --; Brands and their meaning makers; Chris T. Allen, Susan Fournier, and Felicia Miller --; Theory in consumer-environment research : diagnosis and prognosis; Sevgin A. Eroglu and Karen A. Machleit --; Music and consumers; James J. Kellaris --; Consumer psychology of sport : more than just a game; Robert Madrigal and Vassilis Dalakas --; Diversity issues in consumer psychology; Jerome D. Williams, Wei-Na Lee, and Geraldine R. Henderson --; Consumers and the allure of "safer"  tobacco products : scientific and policy issues; Eugene Borgida, Anita Kim, Emily N. Stark, and Christopher Miller --; Assessing the relationships between tobacco advertising and promotion and adolescent smoking behavior : convergent evidence; Marvin E. Goldberg --; The social marketing of volunteerism : a functional approach; Arthur A. Stukas, Mark Snyder, and E. Gil Clary --; Health risk perceptions and consumer psychology; Geeta Menon, Priya Raghubir, and Nidhi Agrawal --; Toward a psychology of consumer creativity; James E. Burroughs, C. Page Moreau, and David Glen Mick --; Compulsive buying : review and reflection; Ronald J. Faber, and Thomas C. O'Guinn --; Summing up the state of coping research : prospects and prescriptions for consumer research; Adam Duhachek --; Self-reports in consumer research; Kimberlee Weaver and Norbert Schwarz --; Cross-cultural consumer psychology; Sharon Shavitt, Angela Y. Lee, and Timothy P. Johnson --; Measurement error in experimental designs in consumer psychology; Madhu Viswanathan --; Individual differences : tools for theory testing and understanding in consumer psychology research; Curtis P. Haugtvedt, Kaiya Liu, and Kyeong Sam Min --; Neuroeconomics : foundational issues and consumer relevance; Giovanna Egidi, Howard C. Nusbaum, and John T. Cacioppo
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