TY  - BOOK
AU  - James, Jonathan D.
TI  - McDonaldisation, Masala McGospel, and om economics: televangelism in contemporary India
SN  - 9788132104735
U1  - 261.2945 
PY  - 2010///
CY  - Delhi
PB  - SAGE
KW  - Television in religion
KW  - Interfaith relations
KW  - Christianity--Influence
KW  - Hinduism
N1  - McDonaldisation, Masala McGospel and om economics --
Charismatic televangelism : the global, evolving spirit --
Televangelism in India's context : historical and cultural issues --
The construction of charismatic televangelism in India --
Hindu televangelism : the economics of orthopraxy --
Interpreting charismatic televangelism : pastors and the divided church --
Interpreting charismatic televangelism : Hindu leaders and the contested nation --
The mediation of charismatic televangelism --
Faith's flows, fragments and futures
ER  -