E-Commerce 2015, Global Edition/

By: Laudon, Kenneth;Traver, CarolMaterial type: TextTextPublication details: Pearson, ISBN: 9781292076324Online resources: Click here to access online
Contents:
1 INTRODUCTION TO E-COMMERCE 2 E-COMMERCE INFRASTRUCTURE 3 BUILDING AN E-COMMERCE PRESENCE 4 E-COMMERCE SECURITY AND PAYMENT SYSTEMS 5 E-COMMERCE BUSINESS STRATEGIES 6 E-COMMERCE MARKETING AND ADVERTISING 7 SOCIAL, MOBILE, AND LOCAL MARKETING 8 ETHICS, LAW, AND E-COMMERCE 9 ONLINE CONTENT 10 ONLINE COMMUNITIES 11 E-COMMERCE RETAILING AND SERVICES 12 B2B E-COMMERCE
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
e-Books e-Books Central Library, Sikkim University
Not for loan E-175
Total holds: 0

1 INTRODUCTION TO E-COMMERCE
2 E-COMMERCE INFRASTRUCTURE
3 BUILDING AN E-COMMERCE PRESENCE
4 E-COMMERCE SECURITY AND PAYMENT SYSTEMS
5 E-COMMERCE BUSINESS STRATEGIES
6 E-COMMERCE MARKETING AND ADVERTISING
7 SOCIAL, MOBILE, AND LOCAL MARKETING
8 ETHICS, LAW, AND E-COMMERCE
9 ONLINE CONTENT
10 ONLINE COMMUNITIES
11 E-COMMERCE RETAILING AND SERVICES
12 B2B E-COMMERCE

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