Strategic Communication/ edited by Robert L. Heath and Anne Gregory.
Material type: TextSeries: (SAGE benchmarks in communication)Publication details: Los Angeles: Sage, 2015Description: 4 v. : ill. ; 24 cmISBN: 9781446275832Subject(s): Business communication | Communication in management | Communication in organizations DDC classification: 658.45
Contents:
V. 1. Defining strategic communication: groundings, forewarnings, and calls to action
v. 2. Public arena: input, power, converging/diverging voices, and tensions
v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives
v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions.
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Reference Books | Central Library, Sikkim University Reference | Reference Collection | 658.45 HEA/S (Browse shelf(Opens below)) | v.4 | Not For Loan | P41693 |
Total holds: 0
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658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic communication/ | 658.45 HEA/S Strategic Communication/ | 658.477 SIN/D Disaster management/ | 658.477 SIN/D Disaster management/ | 658.477 SIN/D Disaster management/ |
V. 1. Defining strategic communication: groundings, forewarnings, and calls to action
v. 2. Public arena: input, power, converging/diverging voices, and tensions
v. 3. Discursive and dialogic organizations and the stakeholder view: social constructions and functionalist perspectives
v. 4. The future of strategic communication: organizational and societal well-being, influences, measures, and new directions.
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