The Media Handbook/ a complete guide to advertising media selection, planning, research, and buying Katz,Helen

Material type: TextTextPublication details: New York: Routledge, 2014Edition: 5Description: 248ISBN: 041585671XDDC classification: 659
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Item type Current library Collection Call number Status Date due Barcode Item holds
Reference Books Reference Books Central Library, Sikkim University
Reference
Reference Collection 659 KAT/M (Browse shelf(Opens below)) Not For Loan P34506
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Browsing Central Library, Sikkim University shelves, Shelving location: Reference, Collection: Reference Collection Close shelf browser (Hides shelf browser)
658.84 KOT/I International marketing/ 658.84 KOT/I International marketing/ 658.84 KOT/I International marketing/ 659 KAT/M The Media Handbook/ 659.1 POW/A The advertising handbook/ 659.1 TEL/S The SAGE handbook of advertising/ 659.2 HEA/S The SAGE handbook of public relations /

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