Emarketing excellence/ planning and optimizing your marketing Chaffey,Dave
Material type: TextPublication details: London: Routledge, 2001Edition: 1st.edDescription: 613ISBN: 9780415533379DDC classification: 658.872
Contents:
1 Introduction to E-Marketing --
2 ReMix --
3 E-Models --
4 E-Customers --
5 Social Media Marketing --
6 Site Design --
7 Traffic Building --
8 E-CRM --
9 Managing Digital Marketing --
10 E-Planning.
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
General Books | Central Library, Sikkim University General Book Section | 658.872 CHA/E (Browse shelf(Opens below)) | Available | P31297 |
Total holds: 0
Browsing Central Library, Sikkim University shelves, Shelving location: General Book Section Close shelf browser (Hides shelf browser)
658.87 MAT/R Retail Management/ text and cases | 658.87 SUD/R Retail Management/ | 658.87 VAR/R Retail product management/ | 658.872 CHA/E Emarketing excellence/ | 658.872 CHA/E E-business and E-commerce management/ strategy,implementation and practice | 658.872 CHA/E E-business and E-commerce management/ | 658.872 CHA/E E-business and E-commerce management/ |
1 Introduction to E-Marketing --
2 ReMix --
3 E-Models --
4 E-Customers --
5 Social Media Marketing --
6 Site Design --
7 Traffic Building --
8 E-CRM --
9 Managing Digital Marketing --
10 E-Planning.
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