Emarketing excellence/ planning and optimizing your marketing Chaffey,Dave

Material type: TextTextPublication details: London: Routledge, 2001Edition: 1st.edDescription: 613ISBN: 9780415533379DDC classification: 658.872
Contents:
1 Introduction to E-Marketing -- 2 ReMix -- 3 E-Models -- 4 E-Customers -- 5 Social Media Marketing -- 6 Site Design -- 7 Traffic Building -- 8 E-CRM -- 9 Managing Digital Marketing -- 10 E-Planning.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
General Books General Books Central Library, Sikkim University
General Book Section
658.872 CHA/E (Browse shelf(Opens below)) Available P31297
Total holds: 0

1 Introduction to E-Marketing --
2 ReMix --
3 E-Models --
4 E-Customers --
5 Social Media Marketing --
6 Site Design --
7 Traffic Building --
8 E-CRM --
9 Managing Digital Marketing --
10 E-Planning.

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