Handbook of consumer psychology/ edited by Curtis P. Haugtvedt, Paul M. Herr and Frank R. Kardes

Contributor(s): Haugtvedt, Curtis P | Herr, Paul M | Kardes, Frank RMaterial type: TextTextPublication details: New York: Lawrence Erlbaum Associates, c2008Description: xvi, 1273 pISBN: 9780805856033 (acid free paper)Subject(s): Marketing--Psychological aspects -- Advertising--Psychological aspects | Decision making -- Consumer behaviorDDC classification: 658.8342
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Item type Current library Collection Call number Status Date due Barcode Item holds
Reference Books Reference Books Central Library, Sikkim University
Reference 		Reference Collection 658.8342 HAU/H (Browse shelf(Opens below)) Not For Loan P26578
Total holds: 0

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