Researching communications: a practical guide to methods in media and cultural analysis/ Deacon David ... [et al.].

By: David DeaconMaterial type: TextTextPublication details: London : New York : Hodder Arnold ; Distributed in the U.S.A. by Oxford University Press, 2007Edition: 2nd edDescription: ix, 430 p. : ill. ; 24 cmISBN: 9780340926994 (pbk.)Subject(s): Communication -- Research | Mass media -- Research | Communication -- Research -- Methodology | Communication and cultureDDC classification: 302.2
Contents:
Ch. 1. Approaching research -- Ch. 2. Dealing with documentation -- Ch. 3. Selecting and sampling -- Ch. 4. Asking questions -- Ch. 5. Handling numbers -- Ch. 6. Counting contents -- Ch. 7. Analysing texts -- Ch. 8. Unpacking news -- Ch. 9. Viewing the image -- Ch. 10. Interpreting images -- Ch. 11. Being an observer -- Ch. 12. Attending to talk -- Ch. 13. Taking talk apart -- Ch. 14. Using computers -- Ch. 15. Beyond methodology: the what, how and why of researching communications --
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
General Books General Books Central Library, Sikkim University
General Book Section
302.2 DEA/R (Browse shelf(Opens below)) Checked out 04/02/2021 P17757
Total holds: 0

Includes bibliographical references (p. 395-419) and index.

Ch. 1. Approaching research --
Ch. 2. Dealing with documentation --
Ch. 3. Selecting and sampling --
Ch. 4. Asking questions --
Ch. 5. Handling numbers --
Ch. 6. Counting contents --
Ch. 7. Analysing texts --
Ch. 8. Unpacking news --
Ch. 9. Viewing the image --
Ch. 10. Interpreting images --
Ch. 11. Being an observer --
Ch. 12. Attending to talk --
Ch. 13. Taking talk apart --
Ch. 14. Using computers --
Ch. 15. Beyond methodology: the what, how and why of researching communications --

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