The magic of the magic of bollywood: at home and abroad/ (Record no. 200122)

MARC details
000 -LEADER
fixed length control field 00428nam a2200133Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132116837
040 ## - CATALOGING SOURCE
Transcribing agency Department of Social Science
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Roy, Anjali Gera
245 #4 - TITLE STATEMENT
Title The magic of the magic of bollywood: at home and abroad/
Statement of responsibility, etc. Anjali Gera Roy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2012.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction / Anjali Gera Roy --<br/>Brand Bollywood and the new Bollywood film. Mainstream Hindi cinema and brand Bollywood: the transformation of a cultural artifact / M.K. Raghavendra --<br/>Post-national B(H)ollywood and the national imaginary / Meena T. Pillai --<br/>Bollywood's soft power: some facts and figures. Bollywood and soft power: content trends and hybridity in popular Hindi cinema / David J. Schaefer and Kavita Karan --<br/>A regional mosaic: linguistic diversity and India's film trade / Sunitha Chitrapu --<br/>Indian films' traditional markets: South Asia, Southeast Asia, Africa, and Russia. "Dada negativity" and Pakistani characters in Bollywood films / Kamal ud Din and Nukhbah Taj Langah --<br/>Soft power and Pakistani viewers / Shahnaz Khan --<br/>Bollywood film culture in Indonesia's mediascapes / Shuri Mariasih Gietty Tambunan --<br/>Indian films in the USSR and Russia: past, present, and future / Elena Igorevna Doroshenko --<br/>Indophilie and Bollywood's popularity in Senegal: strands of identity dynamics / Gwenda Vander Steene --<br/>"Bollywoodization" as (H)Indianization? Bangladesh film industry under national protection / Zakir Hossain Raju --<br/>New territories: Bollywood in the West Australia, Canada, Europe, and New Zealand. From tawa'if to wife? making sense of Bollywood's courtesan genre / Teresa Hubel --<br/>Bollywood in da club: social space in Toronto's "South Asian" community / Omme-Salma Rahemtullah --<br/>Bollywood internet forums and Australian cultural diplomacy / Andrew Hassam --<br/>Addressing the nonresident: soft power, Bollywood, and the diasporic audience / Adrian Athique --<br/>Bollywood's circuits in Germany / Florian Krauss.
650 ## - SUBJECT
Keyword Social Science
856 ## - ONLINE RESOURCES
url https://evidya.sagepub.in/library/the-magic-of-bollywood?bookId=3232&siteName=evidya
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type e-Books
Holdings
Home library Current library Accession number Koha item type
Central Library, Sikkim University Central Library, Sikkim University E-1346 e-Books
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