Consumer behavior / (Record no. 194916)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01447cam a2200337 i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780132544368 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0132544369 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Item number | SCH/C |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schiffman, Leon G., |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer behavior / |
| Statement of responsibility, etc. | Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Eleventh edition. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 464 pages : |
| Other physical details | illustrations ; |
| Dimensions | 29 cm |
| 500 ## - GENERAL NOTE | |
| General note | Revised edition. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT | |
| Keyword | Consumer behavior. |
| 650 #0 - SUBJECT | |
| Keyword | Motivation research (Marketing) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession number | Date last seen | Date last checked out | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | 31/03/2018 | Today & Tomorrow`s Printer and Publishers | 14156.90 | 658.8342 SCH/C | 46355 | 06/07/2020 | 06/07/2020 | General Books |