The market research toolbox:A concise guide for beginners / (Record no. 194817)
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| 000 -LEADER | |
|---|---|
| fixed length control field | a |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781452291581 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | MCQ/M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McQuarrie, |
| 245 ## - TITLE STATEMENT | |
| Title | The market research toolbox:A concise guide for beginners / |
| Statement of responsibility, etc. | Edward F. Mcquarrie |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | USA |
| Name of publisher, distributor, etc. | Sage publications Inc |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 373 |
| Other physical details | PB |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. Introduction<br/>2. Archival Research<br/>3. Qualitative Research<br/>4. Quantitative Research<br/>5. The Big Picture |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession number | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | 27/03/2018 | Today & Tomorrow`s Printer and Publishers | 3280.38 | 658.83 MCQ/M | 46247 | 27/03/2018 | General Books |