Segmentation, revenue management and pricing analytics/ (Record no. 186842)

MARC details
000 -LEADER
fixed length control field 00369nam a2200133Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415898331
040 ## - CATALOGING SOURCE
Transcribing agency CUS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1554
Item number BOD/S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bodea,Tudor
245 #0 - TITLE STATEMENT
Title Segmentation, revenue management and pricing analytics/
Statement of responsibility, etc. Tudor Bodea and Mark E Ferguson
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent x, 255 p. :
Other physical details ill. ;
Dimensions 25 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Ch. 1 The Ideas Behind Customer Segmentation <br/><br/>ch. 2 Forecasting <br/><br/>ch. 3 Promotion Forecasting<br/><br/>ch. 4 Capacity-Based Revenue Management <br/><br/>ch. 5 Unconstraining <br/><br/>ch. 6 Pricing Analytics <br/><br/>ch. 7 Dynamic and Markdown Pricing <br/><br/>ch. 8 Pricing in Business-to-Business Environments <br/><br/>ch. 9 Customer Behavior Aspects of Pricing.
650 ## - SUBJECT
Keyword Market segmentation
650 ## - SUBJECT
Keyword Pricing
650 ## - SUBJECT
Keyword Revenue management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ferguson, Mark
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Accession number Date last seen Koha item type
        Central Library, Sikkim University Central Library, Sikkim University General Book Section 29/08/2016 658.1554 BOD/S P41856 29/08/2016 General Books
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