Social marketing to protect the environment/ (Record no. 186609)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00360nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412991292 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | MCK/S |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McKenzie-Mohr, Doug. |
| 245 #0 - TITLE STATEMENT | |
| Title | Social marketing to protect the environment/ |
| Statement of responsibility, etc. | Doug McKenzie-Mohr. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Los Angeles: |
| Name of publisher, distributor, etc. | Sage, |
| Date of publication, distribution, etc. | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 237 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1 Introduction. Fostering sustainable behavior <br/><br/>2 Influencing behaviors in the residential sector. Reducing waste <br/><br/>3 Protecting water quality <br/><br/>4 Reducing emissions <br/><br/>5 Reducing water use <br/><br/>6 Reducing energy use <br/><br/>7 Protecting fish and wildlife habitats <br/><br/>8 Influencing behaviors in the commercial sector. Reducing waste <br/><br/>9 Protecting water quality <br/><br/>10 Reducing emissions <br/><br/>11 Reducing water use <br/><br/>12 Reducing energy use <br/><br/>13 Going forward. <br/><br/>14 Concluding thoughts and recommendations |
| 650 ## - SUBJECT | |
| Keyword | Social marketing |
| 650 ## - SUBJECT | |
| Keyword | Green marketing |
| 650 ## - SUBJECT | |
| Keyword | Environmental protection |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 29/08/2016 | 658.802 MCK/S | P41623 | 29/08/2016 | General Books |