Global strategic management/ (Record no. 176618)

MARC details
000 -LEADER
fixed length control field 00365nam a2200145Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781403993625
040 ## - CATALOGING SOURCE
Transcribing agency CUS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
Item number LAS/G
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lasserre,Philippe
245 #0 - TITLE STATEMENT
Title Global strategic management/
Statement of responsibility, etc. Philippe Lasserre
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Palgrave,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 454p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents<br/>List offigures xi<br/>List oftables xv<br/>List ofmini-examples xviii<br/>List ofabbreviations xix<br/>Preface and acknowledgements xxi<br/>Introduction 1<br/>Why another book on global strategic management? 1<br/>The structure of the book 2<br/>How can this book be used? 2<br/>AppendixLI List ofpotential case studies to be used to support the book 4<br/>Notes 6<br/>References and further reading 6<br/>Part I The process of globalisation<br/>1 Globalisation of markets and competition 9<br/>The phenomenon of globalisation 10<br/>What are the factors that push for globalisation? 12<br/>The benefits of globalisation 17<br/>What are the factors that work against globalisation? The<br/>localisation push 19<br/>The benefits of localisation 22<br/>The Global Integration/Local Responsiveness Grid 22<br/>' Globalisation: the macro picture - 24<br/>Summary and key points 25<br/>Appendix 1.1 Positioninga business on the Global Integration/Local ^<br/>Responsiveness Grid 27<br/>Learning assignments . 29<br/>Key words 29<br/>vi n Contents<br/>Web resources<br/>Notes<br/>References and further reading 30<br/>2 Designing a global strategy 32<br/>Acompany business strategy 33<br/>SONY Corporation globalisation 34<br/>Framework for global strategy 36<br/>Summary and key points<br/>Learning assignments<br/>Key words<br/>Web resources<br/>Notes<br/>References and further reading<br/>3 Designing a global organisation<br/>Structure, processes and culture<br/>The global functional model<br/>The geographical model<br/>The single matrix model<br/>The multi-business global product division model<br/>The multi-business geographical model<br/>The multi-business matrix model<br/>Hybrid structural models<br/>The transnational model<br/>Summary and key points<br/>Learning assignments<br/>Keywords<br/>Web resource<br/>Notes<br/>References and further reading<br/>Global strategic alliances<br/>Astory of two partnerships: Fuji Xerox and Daewoo-GM<br/>Strategic alliances: typology and framework<br/>General Electric and SNECMA: the CFMI alliance<br/>Understanding the strategic context and spelling out the<br/>strategic value of an alliance<br/>Partner analysis ^^2<br/>Negotiation and design<br/>Implementation ^24<br/>Global multilateral alliances<br/>Alliance constellation management<br/>Criteria for successful alliances<br/>Summary and key points '<br/>Learning assignments .<br/>Key words ^32<br/>Web resources<br/>29<br/>30<br/>68<br/>73<br/>76<br/>78<br/>80<br/>82<br/>92<br/>92<br/>95<br/>95<br/>95<br/>95<br/>97<br/>98<br/>99<br/>102<br/>104<br/>125<br/>126<br/>127<br/>Notes<br/>References and further reading<br/>5 Global mergers and acquisitions<br/>The rationale for cross-border M&As<br/>Case examples<br/>Cross-border.acquisitions performance<br/>Deciding on the M&A<br/>Integrating the companies: the integration phase<br/>Integrating the companies: the transition phase<br/>Integrating the companies: the consolidation phase<br/>Summary and key points<br/>Learning assignments<br/>Keywords<br/>Web resources<br/>Notes<br/>References and further reading<br/>6 Assessing countries' attractiveness<br/>Why is a country attractive?<br/>Market and industry opportunities<br/>Assessing industry opportunities<br/>Country risk analysis<br/>Putting it all together<br/>Summary and key points<br/>Appendix 6.1 Comparison of China and India, household expenditures<br/>Learning assignments<br/>Key words<br/>Web resources<br/>Notes<br/>References and further reading<br/>7 Entry strategies<br/>'Carrefour's entry strategy'<br/>Why enter? Defining strategic objectives for a country presence<br/>Entry modes: how to enter?<br/>Entering a country through wholly-owned subsidiaries<br/>Entering a country through acquisitions<br/>Entering a country through joint ventures<br/>Partner selection<br/>Joint venture decay and failure<br/>Entering a country through arm's-length agreements: licensing,<br/>franchising, agents and distributors<br/>Entering a country through local agents and distributors<br/>Entering a country through representatives, procurement<br/>or a technical office<br/>Entry modes seen as 'real options'<br/>Comparing entry modes<br/>Choosing an entry mode<br/>Contents H vii<br/>132<br/>132<br/>134<br/>135<br/>136<br/>138<br/>140<br/>143<br/>147<br/>150<br/>151<br/>153<br/>153<br/>153<br/>154<br/>154<br/>156<br/>156<br/>161<br/>166<br/>174<br/>178<br/>179<br/>183<br/>184<br/>184<br/>185<br/>185<br/>186<br/>187<br/>188<br/>188<br/>191<br/>194<br/>195<br/>195<br/>196<br/>200<br/>202<br/>203<br/>204<br/>204<br/>204<br/>206<br/>viii p Contents<br/>Summary and key points 207<br/>Appendix 7.1 Examples of entry modes financial profiles 211<br/>Learning assignments 214<br/>Keywords 214<br/>Web resources 215<br/>Notes 215<br/>References and further reading 215<br/>Part II Managing globally<br/>8<br/>10<br/>Global marketing<br/>Customer behaviour, convergence and global segmentation<br/>Product standardisation<br/>Global branding<br/>Advertising<br/>Global solution selling<br/>Global marketing positioning<br/>Summary and key points<br/>Learning assignments<br/>Key words<br/>Web resources<br/>239<br/>Notes<br/>References and further reading<br/>Global operations<br/>Global sourcing<br/>Global logistics<br/>The global management of infrastructure projects<br/>Summary and key points<br/>Learning assignments<br/>Key words<br/>261<br/>Notes<br/>Web resources<br/>References and further reading<br/>Global innovation<br/>The international product life cycle model<br/>Globalisation of R&D: benefits and constraints<br/>Design of global R&Dnetworks<br/>International transfer of technology<br/>Global knowledge management<br/>Summary and key points<br/>Learning assignments<br/>Key words<br/>283<br/>Notes<br/>Web resources<br/>References and further reading<br/>219<br/>220<br/>222<br/>223<br/>226<br/>232<br/>234<br/>236<br/>238<br/>238<br/>239<br/>239<br/>241<br/>247<br/>2$0<br/>253<br/>255<br/>260<br/>260<br/>261<br/>261<br/>263<br/>263<br/>266<br/>268<br/>272<br/>274<br/>278<br/>283<br/>283<br/>284<br/>284<br/>11 Cross-cultural management 286<br/>Failures in cross-cultural interaction 286<br/>The different facets of culture 287<br/>Country clusters 293<br/>Economic cultures 294<br/>The impact of cultures on global management 295<br/>Summary and key points 303<br/>Learning assignments 306<br/>Key words 306<br/>Web resource 306<br/>Notes 306<br/>References and further reading 307<br/>12 Global human resource management 309<br/>Appointing a division manager in France 310<br/>Assignment of personnel: the global human resource wheel 311<br/>Expatriate management 313<br/>Localisation 322<br/>Skills development 326<br/>Summary and key points 328<br/>Learning assignments 331<br/>Key words 332<br/>Web resources 332<br/>Notes 332<br/>References and further reading 333<br/>13 Global l^ancial management 335<br/>Hedging against currency fluctuations 336<br/>Project finance 340<br/>Global capital structure 342<br/>Trade finance 346<br/>Summary and key points 348<br/>Appendix 13.1 Hedgingexposure to currency risk - a champagne<br/>example 352<br/>Appendix 13.2 Translating financial statements: the monetary/<br/>non-monetary method and current method - 35 7<br/>Appendix 13.3 Surf'n Zap project valuation 361<br/>Appendix 13.4 Developmentbanks providingproject<br/>equity finance 368<br/>Appendix 13.5 Official Export CreditAgencies ofOECD<br/>Member Countries 373<br/>Learning assignments 375<br/>Key words 375<br/>Web resources 376<br/>Notes . • 376<br/>References and further reading 376<br/>Contents I ix<br/>Contents<br/>Part III Broad issues in globalisation<br/>14 Globalisation and the Internet 381<br/>The business Internet space 383<br/>Transacting through the Internet: the web-enabled company 384<br/>The contribution of the Internet to globalisation 386<br/>The Internet and global firms 391<br/>Summary and key points 393<br/>Learning assignments 394<br/>Key words<br/>Web resources 395<br/>Notes<br/>References and further reading 395<br/>15 The social responsibility of the global firm 397<br/>Global companies and corruption 398<br/>The practice of corruption and the role of global companies 401<br/>Global companies and environmental protection 404<br/>Global corporations and labour practices 410<br/>Global companies and human rights 411<br/>Social responsibility and global firms: an on-going challenge 416<br/>Summary and key points 418<br/>Learning assignments<br/>Key words<br/>Web resources<br/>Notes<br/>References and further reading 421<br/>16 Global trends<br/>Driving forces<br/>Future scenarios<br/>The future of global corporations 434<br/>Summary and key points<br/>
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        Central Library, Sikkim University Central Library, Sikkim University General Book Section 29/08/2016 658.4012 LAS/G P31619 22/10/2019 22/10/2019 General Books
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