Making media content: the influence of constituency groups on mass media/ (Record no. 171685)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00439nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0805847480 (cloth : alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| Item number | FOR/M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fortunato, John A. |
| 245 #0 - TITLE STATEMENT | |
| Title | Making media content: the influence of constituency groups on mass media/ |
| Statement of responsibility, etc. | John A. Fortunato |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Mahwah: |
| Name of publisher, distributor, etc. | Lawrence Erlbaum Associates, |
| Date of publication, distribution, etc. | 2005. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 232 p. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part I: Media Powers. The Mass Media Responsibility. Mass Media Use. Mass Media Selecting and Framing.<br/> Part II: The Internal Mass Media Organization. Establishing the Mass Media Organization: Routines, Branding, and Promotion. Ownership. Day-to-Day Decision-Makers.<br/> Part III: The External Mass Media Organization: Constituency Groups. Mass Media Organization Interaction With Content Providers |
| 650 ## - SUBJECT | |
| Keyword | Mass media |
| General subdivision | Content analysis (Communication) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Date last checked out | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 29/08/2016 | 302.23 FOR/M | P26665 | 14/07/2018 | 14/07/2018 | General Books |