Public relations in India: new tasks and responsibilities/ (Record no. 167184)
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000 -LEADER | |
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fixed length control field | 01226cam a22002414a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788132106296 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | CUS |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.20954 |
Item number | VIL/P |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Vilanilam, John V. |
245 10 - TITLE STATEMENT | |
Title | Public relations in India: new tasks and responsibilities/ |
Statement of responsibility, etc. | J.V.Vilanilam. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Thousand Oaks, Calif.: |
Name of publisher, distributor, etc. | SAGE, |
Date of publication, distribution, etc. | 2011. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 291 p.: |
Other physical details | ill.; |
Dimensions | 22 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
505 0# - FORMATTED CONTENTS NOTE | |
Formatted contents note | A conceptual framework for PR in India -- The growth and development of modern PR -- 20th century corporate PR and PR writing -- Essential qualities of a PR person -- Practical PR, business writing, and media relations -- Tools for internal PR -- Tools for external PR -- International communication -- Cross-cultural communication. |
650 #0 - SUBJECT | |
Keyword | Public relations |
Geographic subdivision | India. |
650 #0 - SUBJECT | |
Keyword | BUSINESS & ECONOMICS -- Public Relations. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Date last checked out | Koha item type |
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Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 29/08/2016 | 659.20954 VIL/P | P22120 | 05/02/2020 | 05/02/2020 | General Books |