Managerial economics: economic tools for today's decision makers/ (Record no. 164649)

MARC details
000 -LEADER
fixed length control field 00393nam a2200145Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131733530
040 ## - CATALOGING SOURCE
Transcribing agency CUS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 330
Item number KEA/M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keat, Paul G.
245 #0 - TITLE STATEMENT
Title Managerial economics: economic tools for today's decision makers/
Statement of responsibility, etc. Paul G. Keat, Philip K.Y. Young, Sreejata Banerjee
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Chennai:
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 551 p.
Other physical details ill.
Dimensions 26 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
650 ## - SUBJECT
Keyword Managerial economics--Study and teaching
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Young, Philip K. Y.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Banerjee, Sreejata
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Full call number Accession number Date last seen Koha item type
        Central Library, Sikkim University Central Library, Sikkim University 29/08/2016 330 KEA/M P19561 29/08/2016 General Books
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