Understanding media culture/ (Record no. 162857)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01467cam a2200373 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0340720352 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| Item number | GRI/U |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gripsrud, Jostein, |
| 245 10 - TITLE STATEMENT | |
| Title | Understanding media culture/ |
| Statement of responsibility, etc. | Jostein Gripsrud. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Arnold ; |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Oxford Press, |
| Date of publication, distribution, etc. | 2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 330 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. [311]-322) and index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 1: The Audience and the Media <br/>1. Identity: the media and our understanding of ourselves<br/>2. Influence: the media's power - and our own<br/>3. Distinctions: social difference, lifestyle and taste<br/><br/>Part 2: Perspectives on Media Texts <br/>4. Semiotics: signs, codes and cultures<br/>5. Hermeneutics: interpretation and understanding<br/>6. Rhetoric: language, situation, purpose<br/>7. Narratology: the forms and functions of stories<br/>Part 3: Production: Contexts and Conditions <br/>8. Public sphere and democracy: ideals and realities<br/>9. Broadcasting: technology, society and policy<br/>10. Production: creativity, contexts and power<br/> |
| 650 #0 - SUBJECT | |
| Keyword | Mass media and culture. |
| 650 #0 - SUBJECT | |
| Keyword | Mass media |
| General subdivision | Influence. |
| 650 #0 - SUBJECT | |
| Keyword | Mass media |
| General subdivision | Social aspects. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Date last checked out | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 29/08/2016 | 302.23 GRI/U | P17767 | 05/02/2020 | 05/02/2020 | General Books |