International and development communication: a 21st century perspective/ (Record no. 153442)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00374nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761929010 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CUS |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.2 |
| Item number | MOD/I |
| 245 #0 - TITLE STATEMENT | |
| Title | International and development communication: a 21st century perspective/ |
| Statement of responsibility, etc. | edited by Bella Mody |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Thousand Oaks: |
| Name of publisher, distributor, etc. | Sage, |
| Date of publication, distribution, etc. | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 304 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction to international communication / Bella Mody --<br/>Theory and research in international communication : an historical and institutional account / Stephen D. McDowell --<br/>Media corporations in the age of globalization / Edward Comor --<br/>Global communication orders / Oliver Boyd-Barrett --<br/>Mediated war, peace, and global civil society / Thomas L. Jacobson and Won Yong Jang --<br/>Transnational advertising / K. Viswanath and Liren Benjamin Zeng --<br/>Differing traditions of research on international media influence / Bella Mody and Anselm Lee --<br/>From the modern to the postmodern : the future of global communications theory and research in a pandemonic age / Sandra Braman --<br/>Introduction to development communication / Bella Mody --<br/>Theories of development communication / Srinivas R. Melkote --<br/>State, development, and communication / Silvio Waisbord --<br/>Development communication campaigns / Leslie B. Snyder --<br/>Communication technology and development : instrumental, institutional, participatory, and strategic approaches / J.P. Singh --<br/>Participatory approaches to communication for development / Robert Huesca --<br/>Development communication as marketing, collective resistance, and spiritual awakening : a feminist critique / H. Leslie Steeves --<br/>International development communication : proposing a research agenda for a new era / Karin Gwinn Wilkins --<br/>Looking back, looking forward / Everett M. Rogers and William B. Hart. |
| 650 ## - SUBJECT | |
| Keyword | Developing countries |
| 650 ## - SUBJECT | |
| Keyword | Communication |
| 650 ## - SUBJECT | |
| Keyword | Intercultural communication |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mody, Bella, ed. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Accession number | Date last seen | Date last checked out | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library, Sikkim University | Central Library, Sikkim University | General Book Section | 28/08/2016 | 302.2 MOD/I | P08223 | 05/02/2020 | 05/02/2020 | General Books |