Religion, media, and the marketplace/

Religion, media, and the marketplace/ edited by Lynn Schofield Clark. - New Brunswick, N.J. Rutgers University Press, c2007. - xviii, 325 p. ill. ; 23 cm.

Includes bibliographical references and index.

1. Free grace, free books, free riders : the economics of religious publishing in early nineteenth-century America / David Nord --
2. Making money, saving souls : Christian bookstores and the commodification of Christianity / Anne L. Borden --
3. Jewish space aliens are lucky to be free!" : religious distinctiveness, media, and markets in Jewish children's culture / Hillary Warren --
Religion and politics in tension : mobilization and mission through media and material artifacts --
4.Literacy in the eye of the conversion storm / Gauri Viswanathan --
5. Mary as media icon : gender and militancy in twentieth-century U.S. Roman Catholic devotional media / Maryellen Davis --
6. Cartoon wars : The prince of Egypt in retrospect / Erica Sheen --
Representations of the religious "other" in popular media and in the marketplace --
7. Evangelicalism and the presidential election of 1960 : the "Catholic question" in Christianity today magazine / Phyllis E. Alsdurf --
8. Religion as rhetorical resource : the Muslim immigrant in (Danish) public discourse / Ferruh Yilmaz --
9. Blowing the cover" : imaging religious functionaries in Ghanaian/Nigerian films / Kwabena Asamoah-Gyadu --
10. Media courted, media resisted : popular rituals and artifacts in the crafting of new public religious practices --
"Media mecca" : tensions, tropes, and techno-pagans at the Burning Man festival / Lee Gilmore --
11. Day of the dead as a new U.S. holiday : ritual, media, and material culture in the quest for connection / Regina M. Marchi --
Afterword / Stewart M. Hoover.

9780813540184


Mass media--Influence.
Sales promotion.
Religion and culture.


United States--Religion.

201.7 / CLA/R
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