Sun tzu and the art of business/

Sun tzu and the art of business/ six strategic principles for manaaagers Mcneilly,Mark R. - 1st.ed. - Oxford: Pxford university press, 2012. - 324

Win all without fighting: capturing your market without destroying itAvoid strength, attack weakness: striking where they least expect it --
Deception and foreknowledge: maximizing the power of market information --
Speed and preparation: moving swiftly to overcome your competitors --
Shape your opponent: employing strategy to master the competition --
Character-based leadership: providing effective leadership in turbulent times --
Putting the art of business into practice.

9780199782918

658.4012 / MCN/S
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