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Managerial economics/

Petersen, H. Craig

Managerial economics/ Craig H. Petersen, W. Cris Lewis and Sudhir K. Jain - 4th ed. - New Delhi: Pearson Education, 2006. - xv, 622 p. ill. 24 cm.

PART I: GETTING STARTED
Introduction to Managerial Economics
Basic Training

PART II: DEMAND
Demand Theory and Analysis
Regression Techniques and Demand Estimation
Business and Economic Forecasting

PART III: PRODUCTION AND COSTS
Production Theory and Analysis
Cost Theory and Analysis
Linear Programming

PART IV: MARKET STRUCTURE
Perfect Competition and Monopoly
Monopolistic Competition, Oligopoly, and Barriers to Entry
Game Theory and Strategic Behavior

PART V: PRICING DECISIONS
Pricing of Goods and Services
Pricing and Employment of Inputs

PART VI: RISK AND CAPITAL BUDGETING
Risk and Decision Making
Capital Budgeting

PART VII: TECHNOLOGICAL CHANGE, LOCATION THEORY
AND TAXATION
Technological Change in a Global Economy
Locating the Firm in a Global Economy
Taxes and Decision Making

ISBN: 9788177583861

Subjects--Topical Terms:
Managerial economics

Dewey Class. No.: 330 / PET/M