Effective business communication/
Murphy, Herta A.
Effective business communication/ Herta A Murphy, Herbert W. Hildebrandt, Jane P. Thomas - 7th Ed. - New Delhi: Tata McGraw Hill. 2010. - 619 p. ill 27 cm.
Effective Communications in Business
1. Importance and Benefits of Effective Communication
Ancient Heritage for Communication Principles
Life blood" of Every Organization
Benefits of Effective Communication in Your Career
Challenge of Communication •in the Global Market
2. Components of Communication
Context
Sender-Encoder
Message
Medium
Receiver-Decoder
Feedback
3. Concepts and Problems of Communication
Conventions of M eaning
Perceptions of Reality
Values,Attitudes, and Opinions
The Seven C's of Effective Communication
1. Completeness
Provide All Necessary In formation
Answer All Questions Asked
Give Something Extra, When Desirable
2. Conciseness
Eliminate Wordy Expressions
Include Only Relevant Material
Avoid U necessary Repetition
9780070187757
Business communication
Communication in management
Commercial correspondence
650 / MUR/E
Effective business communication/ Herta A Murphy, Herbert W. Hildebrandt, Jane P. Thomas - 7th Ed. - New Delhi: Tata McGraw Hill. 2010. - 619 p. ill 27 cm.
Effective Communications in Business
1. Importance and Benefits of Effective Communication
Ancient Heritage for Communication Principles
Life blood" of Every Organization
Benefits of Effective Communication in Your Career
Challenge of Communication •in the Global Market
2. Components of Communication
Context
Sender-Encoder
Message
Medium
Receiver-Decoder
Feedback
3. Concepts and Problems of Communication
Conventions of M eaning
Perceptions of Reality
Values,Attitudes, and Opinions
The Seven C's of Effective Communication
1. Completeness
Provide All Necessary In formation
Answer All Questions Asked
Give Something Extra, When Desirable
2. Conciseness
Eliminate Wordy Expressions
Include Only Relevant Material
Avoid U necessary Repetition
9780070187757
Business communication
Communication in management
Commercial correspondence
650 / MUR/E