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Art and print production/

Sarkar, N.N.

Art and print production/ N.N. Sarkar - New Delhi: Oxford University Press, 2009. - x, 478 p. : ill. ; 25 cm. - (Oxford higher education) .

Art and production: an overview --
Typography --
Visual images --
Layout --
Principles of design --
Colour in design --
Copy for printing --
Printing processes --
Digital prepress --
Desktop publishing --
Paper and Finishing --
Costing and estimating --
Newspaper make-up --
Advertising design --
Identity design --
Periodicals --
Poster design --
Packaging design --
Direct communication --
Book design.

ISBN: 9780195692242

Subjects--Topical Terms:
Graphic arts
Printing
Design

Dewey Class. No.: 700 / SAR/A

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